Michael Datta & Company (MD & Co.) works very closely with clients:
  • Mentoring amazing athletes and talent
  • Creating and developing exclusive personal brands
  • Focused on driving high-performance and growth
  • Specialising in domestic and international start-ups (Australia, New Zealand, United States)
MD & Co. owned and managed companies are positioned in Wine, Coffee and Sport.


Michael Datta founded and launched The Grape Hunter in December of 2010. The company’s team of industry specialists span across Australia, New Zealand and USA. We offer a wide range of services, which include:

  • Winery and Vineyard Start-Ups
  • Private Cellar Wine Selection
  • Winemaking and Vineyard Management
  • Independent Wine Reviews
  • Regional Travel Reviews and Write Ups
  • Digital Marketing / Engagement
  • Restaurant / Bar Wine Lists
  • Export Advisory


We are proud to be supporting Cafes and Coffee Roasters collaborating and helping quality focused, businesses drive sales and growth. Our range of Coffee Industry services in-house and through our Partners include:

  • Domestic and International Business Start-Up and Development
  • Online Retail, Wholesale and Subscription Websites
  • Connecting and Sourcing High-Quality Green Bean Framers, Importers, and Distributors
  • Setting up Coffee Roasters and Coffee Roaster Training
  • Complete end-to-end set up of Espresso Bars and Cafes
  • Barista Training
  • Brand Development
  • Private Label Solutions
  • Contract Coffee Roasting
  • Machine and Grinder Equipment Solutions
  • Business Management Services
  • Digital Strategy
  • Apparel and Merchandise

SPORT • BARE CSL (Coffee, Sport, Life)

  • Mentoring amazing Athletes through business and life
  • Sponsoring athletes with Bare Coffee products and merchandise
  • Working with Athletes and their management to secure sponsorship deals


  • Founder. Director. CEO
  • Wine & Coffee Consultant
  • Agri & Hospitality Industry Advisor
  • Executive Business Mentor & Coach

Michael Datta’s 1st love is for his family. His wife Jane and son Jack.

First things first. Before reading on, you must know one thing about me. I am addicted to flavour. I’ve loved creating and making flavours in Wine and Coffee for many years. I love how people can create amazing flavours from sourcing awesome locally grown produce. I have huge respect for farmers, who put their heart and soul into growing and producing our food and premium food products.

Now onto my historical work blurb…

Since his business career began in 1992, Michael has been immersed in what he loves. ‘Working with amazing people; developing and commercialising high-quality products; driving high-performance teams by focusing on behaviour and culture.’

Michael is one of those rare individuals that you meet who inspires people with his passion, experience and deep business knowledge. Michael has a unique ability to see the value in a product or identity that most may brush aside and the vision for connections that others miss.

Michael is a powerful networker and connector. His positive exuberance is highly contagious and incredibly open and honest. Michael always seizes on opportunities to create business development & growth to generate greater profits & company security. Michael’s depth of international business experience allows him to take a vision and bring it to practical reality.

Furthermore, Michael mentors and coaches business owners, senior corporate executives and professional athletes; providing strategic individual advice, focused on personal performance and management.